Marketing Insights for Contractors

Expert tips, strategies, and industry insights to help home improvement contractors generate more leads, book more appointments, and grow their business.

AI Lead Generation for Home Improvement Contractors: The 2025 Guide
AI & Technology
Jan 10, 20258 min read

AI Lead Generation for Home Improvement Contractors: The 2025 Guide

Discover how AI is revolutionizing lead generation for roofing, HVAC, solar, and window contractors. Learn the strategies that are generating 3x more qualified appointments.

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How to Get Roofing Leads: 15 Proven Strategies That Work in 2025
Roofing
Jan 9, 202510 min read

How to Get Roofing Leads: 15 Proven Strategies That Work in 2025

Stop chasing leads and start attracting them. Learn 15 proven methods successful roofing contractors use to generate consistent, high-quality leads every month.

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10 Proven Marketing Strategies for Roofing Contractors in Florida
Roofing
Jan 8, 20256 min read

10 Proven Marketing Strategies for Roofing Contractors in Florida

From storm damage leads to new construction, learn the marketing tactics that top Florida roofing companies use to dominate their local markets.

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HVAC Marketing Tips: How to Dominate Your Local Market
HVAC
Jan 7, 20257 min read

HVAC Marketing Tips: How to Dominate Your Local Market

Seasonal strategies, emergency service promotion, and maintenance plan marketing that top HVAC companies use to stay booked year-round.

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Exclusive vs Shared Leads: Which Is Better for Contractors?
Lead Generation
Jan 6, 20256 min read

Exclusive vs Shared Leads: Which Is Better for Contractors?

Understanding the real difference between exclusive and shared leads, and why exclusive leads convert at 5x the rate for home improvement contractors.

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HVAC Appointment Setting: How to Book More Service Calls
HVAC
Jan 5, 20255 min read

HVAC Appointment Setting: How to Book More Service Calls

Learn how AI-powered appointment setting can increase your HVAC service bookings by 40%. Real case studies from Florida contractors.

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Solar Lead Generation in Florida: What Works in 2025
Solar
Jan 3, 20257 min read

Solar Lead Generation in Florida: What Works in 2025

Florida's solar market is booming. Here's how to capture high-intent homeowners looking to go solar and convert them into installations.

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What Should Contractors Pay Per Lead? 2025 Cost Guide
Lead Generation
Jan 2, 20258 min read

What Should Contractors Pay Per Lead? 2025 Cost Guide

Industry benchmarks for lead costs across roofing, HVAC, solar, and more. Learn what quality leads should cost and how to calculate true ROI.

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How AI Voice Agents Are Transforming Contractor Businesses
AI & Technology
Dec 28, 20246 min read

How AI Voice Agents Are Transforming Contractor Businesses

Never miss a call again. Learn how AI voice agents can answer calls 24/7, qualify leads, and book appointments while you focus on jobs.

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Window Replacement Lead Generation: A Complete Guide
Windows & Doors
Dec 25, 20245 min read

Window Replacement Lead Generation: A Complete Guide

From energy efficiency to storm protection, learn how to generate and convert high-quality window replacement leads in competitive markets.

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Local SEO for Contractors: Rank #1 in Your City
Marketing
Dec 22, 20249 min read

Local SEO for Contractors: Rank #1 in Your City

Master local SEO to appear first when homeowners search for contractors near me. Google Business Profile optimization, citations, and review strategies.

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Home Improvement Sales Scripts That Close More Deals
Sales
Dec 20, 202411 min read

Home Improvement Sales Scripts That Close More Deals

Proven phone scripts and in-home presentation frameworks that top contractors use to convert estimates into signed contracts at 60%+ close rates.

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Best CRM Systems for Contractors in 2025
Technology
Dec 18, 20247 min read

Best CRM Systems for Contractors in 2025

Compare the top CRM platforms for managing leads, scheduling, estimates, and follow-ups. Features, pricing, and integration recommendations.

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Storm Damage Lead Generation: Capture Roofing Leads After Weather Events
Roofing
Dec 15, 20246 min read

Storm Damage Lead Generation: Capture Roofing Leads After Weather Events

How to ethically and effectively generate roofing leads immediately following hurricanes, hail storms, and severe weather in Florida.

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Google Ads for Contractors: Complete 2025 Strategy Guide
Marketing
Dec 12, 202412 min read

Google Ads for Contractors: Complete 2025 Strategy Guide

Stop wasting money on Google Ads. Learn the exact campaigns, keywords, and bidding strategies that generate profitable contractor leads.

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Seasonal HVAC Marketing: Stay Busy Year-Round
HVAC
Dec 10, 20248 min read

Seasonal HVAC Marketing: Stay Busy Year-Round

From AC in summer to heating in winter, learn how to market HVAC services seasonally to maintain consistent revenue through all seasons.

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How to Get More Google Reviews as a Contractor
Marketing
Dec 8, 20246 min read

How to Get More Google Reviews as a Contractor

Reviews drive 87% of contractor hiring decisions. Learn automated systems to collect 5-star reviews from every satisfied customer.

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Solar Financing Options: Increase Your Close Rate by 45%
Solar
Dec 5, 20249 min read

Solar Financing Options: Increase Your Close Rate by 45%

The right financing options can make or break a solar sale. Learn which financing partners and programs convert the most Florida homeowners.

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Building a Referral Program That Generates 30% of Your Leads
Lead Generation
Dec 3, 20247 min read

Building a Referral Program That Generates 30% of Your Leads

Transform satisfied customers into your best salespeople. Step-by-step guide to creating a contractor referral program that actually works.

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Facebook Ads for Home Improvement: Target Homeowners Ready to Buy
Marketing
Dec 1, 202410 min read

Facebook Ads for Home Improvement: Target Homeowners Ready to Buy

Facebook's targeting capabilities are unmatched for reaching homeowners. Learn the ad creative, audiences, and campaigns that generate quality leads at scale.

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